Pay Per Click (PPC) Marketing

Need more brand exposure and to attract more leads? We can help.

We specialize in PPC advertising optimization marketing.

Looking for a marketing company to help increase your conversion rates, lower your cost per conversion and get a higher conversion volume? Marketing jump specializes in PPC implementation and optimization to help keep more of your revenue and to maximize profits.

Digital Marketing

With an extensive history of serving hundreds of clients with positive reviews, we can help take your PPC marketing and ad campaigns to a higher level. Gain new digital marketing wins with marketing jump.

Keyword Research

We help find the right keywords for your Google Ads (Ad Words), E-commerce and social media ad campaigns when you work with industry leaders who specialize in PPC at marketing jump.

We Find the Best Ways to
Optimize Pay-Per-Click Campaigns

SEO vs. PPC: Which is the Right Strategy for Your Business?

Understanding your customers target demographics and online behaviors is the first step to determine whether PPC, SEO (organic search) or a combination of these two digital marketing strategies is the best approach for your brand.


SEO marketing is one of the most effective ways to help your business improve organic traffic, increase sales, build brand awareness and build customer trust. However, it may take some time to achieve optimal SEO results with many SEO companies reporting that it takes 3-6 months before you start seeing the results from your SEO campaigns. Gaining top 10 organic search engine rankings can take some time depending on the keyword difficulty to rank and other variables. SEO takes time vs.

PPC advertising and we recommend a combination of the two methods because we have seen over the years that marketers can rely heavily on strictly SEO to achieve their marketing goals. If your business needs a marketing boost that provides instant results, complete control and flexibility than PPC marketing is the way to go.

PPC marketing – Pay per click advertising is one of the most effective short term marketing strategies and allows businesses to have complete control over their ad spend to market their brand offerings to the right customers. It offers a quick fix with immediate results which can speed up business sales and boost your conversion rates.

SEO and PPC campaigns set up in combination are proven advertising strategies that work best in achieving your targeted results with traffic and brand visibility. However, if your business is in need of a short term strategy to promote your brand offerings to increase sales, PPC internet marketing may be the best strategy for your business.

Quickly Boost Your Brand Recognition

Why Pay Per Click Business Marketing Works

PPC advertising is a useful powerful digital marketing strategy to boost your conversions and maximize your ROI (return of investment). PPC data-driven management services that we offer create valuable business opportunities to improve profits and connect with more customers.

What is PPC?

Pay Per Click (PPC) is a digital marketing strategy which allows the advertiser to buy web traffic to your website. The advertiser (you), pays an ad fee every time one of your advertisements is clicked on by a user. There are many different types of search engine advertising including text, banner, video ads that can help promote your business on social media platforms and websites.

Pay per click advertising services offer clear measurable and traceable data that eliminate the guesswork in digital campaign tracking and reporting. Valuable tools such as Google Analytics tracks a variety of variables to include: campaign metrics, impressions, conversions and clicks to provide you with a clear snapshot of your PPC campaign performance.

Paid Search Advertising Budgets and Costs

Marketing jump’s paid search agencies PPC services can help position your brand at the top of the search results. Our paid search specialists create strategies that optimize ad targeting, find high value lower costing keywords to track your ROI and develop PPC strategies that work. We are passionate about improving your CTR (click through rate), QS (quality score) and impression share.

The cost of PPC campaigns varies on several different factors such as business industry size, type and budget. These variables will reflect the pricing of your PPC ad campaign including the type of ad strategy your planning to use, PPC management fee for ad-spend and professional services provided. Generally, expect to spend up to $500-$5,000 per month for a small to mid sized business.

PPC Budgeting Guide

PPC costs vary and can generally be calculated on your ad type, bid, quality and targeting region. The goal is to get users to click on your ad and the amount of money to spend to click on your ad is your bid cost. In competitive regions and business niche’s, generally the cost of your campaign will increase depending on how aggressive you want to be on your ad placement strategy. For example, if you are looking to bid on very competitive keywords the CPC (cost per click) will increase depending how competitive the keywords and the quality of your ads. Google ads have an ad quality score and high quality ads will generally rank better and cost less vs. lower quality ads. These ad variables and services are factored into your PPC budget.

Is PPC Advertising for Me?

Pay Per Click advertising can help promote your business by giving it a boost with traffic and sales. PPC offers flexibility in advertising with budget spends for your needs depending on the ideal target audience vs. other methods of traditional advertising. Paid advertising results also appear above of the organic search engine results to rank higher than your competitors. PPC is a perfect short term tool to work in conjunction with your SEO (search engine optimization) efforts.